Social Entrepreneurship Toolkit

Graphics

Canva is a graphic design platform that allows users to create social media graphics, presentations, posters and other visual content. It is available on web and mobile, and integrates millions of images, fonts, templates and illustrations.

Visme is a super cool infographic maker that allows you to create interactive presentations, infographics, ad banners, animations, customer layouts, and more. It has an extensive library full of templates, shapes, icons, and objects to choose from.

PiktoChart is an infographic maker like this one could kick graphic designers out of business before we know it, since PiktoChart markets itself as the tool that let’s “non designers create beautiful infographics in as little as 10 minutes“.

This infographic creator will help you put together a stunning image in just a few clicks. First, you get to pick a template from a long list of cards, then a search bar and drop down menu on the side will allow you to filter the template results. For instance, you could search for a template that deals with geography (maps) or templates with a timeline format.

Venngage empowers you to easily create infographics, presentations, social media posts and other visual designs with thousands of customizable templates, charts, icons and design elements.

Infogram is a data visualization company that helps people create infographics, reports, dashboards, maps, charts and social media assets. We show people how to communicate with data in a clear and engaging way.

Video

Wondershare Filmora is a video editing software that enables users to create amazing videos efficiently using the wide range of powerful editing tools. Wondershare Filmora uses a delightfully intuitive design that makes it easy for anyone to become a great video editor.

FlexClip’s intuitive interface makes it possible for everyone to create a video easily and quickly, no video editing experience required!

Moovly is a company that provides a cloud-based platform that enables users to create and generate multimedia content: animated videos, video presentations, animated info graphics and any other video content that includes a mix of animation and motion graphics.

Browse through the large variety of templates, grab the one that suits your needs and customize it. Create entertaining, educational, and memorable videos without any technical skills.

Business

The Business Model Canvas, is a strategic management and entrepreneurial tool. It allows you to describe, design, challenge, invent, and pivot your business model.

The Business Model Canvas Instruction Manual. The Canvas can be used in teams as a shared language to have better strategic conversations or individually as a tool to structure your thinking.

The Business Model Design Space Card Deck. A visual map of your business model’s environment with markets, trends, customer needs, competitors, and more will make things more tangible and it will allow you to uncover new associations, discover new patterns, and ultimately lead to new business model ideas.

Seven Questions to Assess Your Business. Model Design Great value propositions should be embedded in great business models. Some are better than others by design and will produce better financial results, will be more difficult to copy, and will outperform competitors.

The Value Proposition Canvas makes explicit how you are creating value for your customers. It helps you to design products and services your customers want.

The Value Proposition Canvas Instruction Manual. The Value Proposition Canvas is a plug-in tool to the Business Model Canvas. It allows you to describe your Value Propositions and the target Customer Segments in more detail and evaluate the “fit” between the value you intend to create and the expectations your customers have.

Ten Characteristics of Great Value Propositions. Use this checklist to design great value propositions or assess your own.

Ad-libs are a great way to quickly shape alternative directions for your value proposition. They force you to pinpoint how exactly you are going to creating value. Prototype three to five different directions by filling out the blanks in the ad-lib below.

The Value Proposition Canvas –  Value Map Template

The Value Proposition Canvas –  Customer Profile Template

The Value Proposition Canvas –  Customer Gains Trigger Questions. Use the following trigger questions to help you think of different potential customer gains. 

The Value Proposition Canvas –  Customer Pains Trigger Questions. Use the following trigger questions to help you think of different potential customer pains. 

The Value Proposition Canvas –  Customer Jobs Trigger Questions. Use the following trigger questions to help you think of different potential customer jobs. 

The Value Proposition Canvas –  Gains Creators Trigger Questions. Gain Creators describe how your products and services create customer gains. They explicitly outline how you intend to produce outcomes and benefits that your customer expects, desires, or would be surprised by, including functional utility, social gains, positive emotions, and cost savings.

The Value Proposition Canvas –  Pain Relievers Trigger Questions. Pain relievers describe how exactly your products and services alleviate specific customer pains. They explicitly outline how you intend to eliminate or reduce some of the things that annoy your customers before, during, or after they are trying to complete a job or that prevent them from doing so.

The Value Proposition Canvas –  Customer Gains Trigger Questions. Use the following trigger questions to help you think of different potential customer gains. 

Designing Crystal Clear Business Model Canvases. Use this checklist to design great business models or assess your own.

Spark Ideas with Design Constraints Constraint Cards. Use design constraints to force people to think about innovative value propositions embedded in great business models. We outline five constraints of businesses whose value proposition and business model you can copy into your own arena. Don’t hesitate to come up with other ones.

Six Ways to Innovate from the Customer Profile. You’ve mapped your Customer Profile. What to do from here? Here are six ways to trigger your next Value Proposition move.

Spark Ideas with Design Constraints Constraint Cards. Use design constraints to force people to think about innovative value propositions embedded in great business models. We outline five constraints of businesses whose value proposition and business model you can copy into your own arena. Don’t hesitate to come up with other ones.